I'm jumping in late!
I made sure the midwives put it in a container for me and we kept it cool with ice packs. I had mine prepared the traditional Chinese way and encapsulated by a post natal doula.
I agree with GreenMama - they have a particular aftertaste and smell. I also felt really good after the birth (started taking the capsules within 24hrs) and my milk came in easy with a great supply.
Most mammals eat their baby's placenta after the birth.
It's really not everyone's cup of tea but its worthwhile doing some reading and research about it before you rule it out. Taking it in capsule form is really no different than taking any other vitamin, as far as gross factor goes.
I still have around 20 capsules left in the freezer. I take them when I've had a really rough night or day. I feel like they really do help to improve my mood