The hidden sales trap
by
, 12-08-2011 at 08:53
(1057 Views)
The price of food is going up, and many feel they need to compromise nutrition or taste in order to stick to a food budget.
There are hidden pit falls when grab if a bargain, let me tell you the top five.
5. Smaller is cheaper, therefore it's a saving.
FALSE. A 1kg bag of flour may cost 99c and 2kg might cost say $1.20, but if you use 2kg of flour in a month in a fortnight it will cost you $1.20 to buy one bag instead of $1.98 to buy 1kg per week. This works for all foods, think about dairy as well. A bigger amount bag of flour uses less packaging, takes less to transport it.
Check the per kilo price the lower the per kilo price the more you save.
4. Homebrand is cheaper, therefore it's a saving.
FALSE. The homebrand version is not always cheapest, check what's on sale before going straight for the homebrand.
3. It's in bulk, therefore it's a saving.
FALSE. Check the per kilo price, and check what is on special, what's bulk in one store may be cheaper at another. Places like costco can actually be quite expensive. Also remember there is no point in buying say 10ltr of OJ if you won't drink it, or 5kg of prunes if you won't eat them. Food sitting in your cupboard uneaten is money wasted. You are better off buying food you'll actually eat.
2. It's in a package deal, therefore it's a saving.
FALSE. Pay an extra 50c and get a free tub of salsa, packet of biscuits, block of cheese... It's not a saving unless you actually intended to buy both products.
1. It's on sale, therefore it's a saving.
FALSE. You only save money if you intended and budgeted to buy that product. Especially if it's not something you usually eat. Sure you might be getting a good price, but if it's not on your list then you haven't saved a dime.
Make a list, stick to it, check the special and check the per unit price.
Happy shopping
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